Vegetable Macaroons is a pastry or dessert that is made of vegetables, flour, sugar, milk, eggs and butter. This chewy cookie like mini cup cake is healthy and delicious. This Vegan Macaroons is crunchy on the outside and chewy in the inside.
A sure hit for kids and those pretending to be one, this awesome sweetness will surely put some smile on everyone's faces.
Product Differentiation Features and Benefits
Traditionally, macaroons are made of coconut, but this Vegan Macaroons contains vegetables like carrots , malunggay and potato . The traditional macaroons normally serve as a dessert only, but this Vegan Macaroons can be part of a breakfast and it can also be serve as snack.
Can be serve as a breakfast, snacks and treats.
Bite Size with full pack ingredients
It gives energy and rich in nutrients
Guilt free feeling while enjoying a piece of dessert without compromising the health.
Vegan Maca roons target s individuals of both gender between 10 to 60 years of age ; kids, teenagers, students, office workers and adults located or residing around Metro Manila . It also targets individuals who has an average household income of Php180,000 per year or Php15,000 per month.
Vegan Macaroons also aims people who loves vegetables, health conscious, and wants a healthy body and lifestyle .
Statement of the Problem
The negative impact of eating too much sweets for dessert.
The disliking of eating vegetable because of its taste and appearance.
Which factors do you consider most to purchase this new product?
Statement of Objective
To be able to offer a healthy and nutritious dessert to the potential customers.
To b e able to encourage consumers to eat vegetables.
To be able to lessen the problem of eating vegetables.
IV. Methods of Data Collection
Survey Questionnaire center17622600
Bachelor of Science in Business Administration
Major in Marketing Management
Name of respondents (Optional) : Gender:
Please put a check that best describes your answer.
Are you interested to try new food?